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Growing up, Nevash threw his first party at age 13 in an
abandoned house.. he would steal electricity from neighbors and find
foreclosed or abandoned homes and set up DJ equipment. People from all over
to attend these underground house parties all over Queens... friends and
people like DJ OB1, The True Prophets, Pure Breed Entertainment, White Boy
Eddie, etc…
All these parties were done for fun, much like family events, after all it
was just a bunch of kids just having fun, and it's all about being together
with friends, and family and having fun aka "a good party"…
As time progressed, and Nevash grew up, reality kicked in and he had to
become a responsible adult. With the support of his immediate family… he
bought and opened a location in queens, Saroja Palace..
When Saroja opened… Nevash threw his 20th birthday party there.. in the
under construction saroja palace, which at the time was just a big empty
hall… |
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The party at Saroja Palace brought out close to 700 people..
which in those days and at that age was ridiculous… as years went by and
parties grew enormously … Nevash formed what he called AsheeNee
Entertainment… based on the values and things he was raised by to create the
parties in the purest form… at that point, Nevash knew he had to take
AsheeNee to the next level and start booking some of the biggest venues in
queens to hold events… such as Club Mirage… Club Tobago…. Rum Jungle aka
Calypso City.. Club A… etc…
Nevash is well known around the communities of Long Island, Queens, and
Brooklyn. He has been doing a lot of different business in these communities
such as home improvement, home entertainment , auto sound and security...
As Nevash managed to hold down a strong name in queens amongst a very
competitive ent industry,.. he was then recruited by a major NYC promotion
team known as Stand Firm Entertainment… who Asheenee aka Nevash has joined
as a partner and has thrown some of the biggest and most sexiest events in
NYC history…
The game has changed so vigorously for AsheeNee of Stand Firm... who
knows what direction he follows from here… |
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.: Meaning of AsheeNee :.
Nevash first designed Saroja Palace to be a club or bar/ lounge. After
brainstorming, people tried to come up with names for the hall, some names
were "1 Night Stand", "The G Spot", etc…When growing up, Nevash played a lot
of basketball, and had a scar on the shin of his right leg… after playing,
due to the heat of the action, his shin would get ashy around scar, friends
would joke around and call him ashy shin.. and because his name is Nevash
(Nee for short), people put both together and got Ashee Nee. The name was
supposed to be for the bar / lounge first… but as the business geared more
towards a catering hall, the name got dropped.. and used for entertainment
purposes.
"I like Ashee because it shows the person in their purest form, it shows
the person without image, the clothes, … no matter what you do when you wake
up you're ashy, after shower you're ashy, at some point you're ashy.. no
matter what race color creed, there's a little bit of ashy in everyone.. it
does not discriminate, everyone has ashy in them… we are all ashy no matter
what we put on top of it, at one point in the day we are all ashy, no matter
who we are, how hard we try, we are all ashy… ‘asheenee is a company that
represents everyone'…"
- Nevash // AsheeNee Entertainment |
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.: Whats in the future for AsheeNee :.
As AsheeNee progresses, his #1 priority as an entertainment controller
is to always stand by the people, the consumers of a good well rounded
event.. whenever AsheeNee steps in the building, the #1 concern is customer
satisfaction… he wants the best for those who step with him…
As the company and the name progress… AsheeNee would like to get into a lot
of mentoring for the youth.. celebrity relations… a lot of marketing for
upcoming and present promotion companies… AsheeNee is looking to launch one
of the 1st Indo-Caribbean modeling companies… and also looking to get it's
own radio station… a place where our culture, our people and consumers can
have a chance to market themselves to speak out and make a change for
themselves and for us all and the ones they care about… |
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,: Words to live by :. some
of AsheeNee's favorite quotes
"Who's fault is that? mine or yours?"
"Is that the life you wanna live?"
"its not a game…"
"True or false"
"Good or bad"
"I'm busy, don’t bother me"
"Sorry to hear that"
.: A word to my fans, followers, fellow party-goers
:.
be all we can be, never settle for less, and we are who we
are… |